Staff Profiles

Matt Sale (Interim) CEO
Matt has 20 years corporate sales, marketing and strategic change experience and is now a business consultant and director.

A passionate surfer with two groms, Matt is determined to help unify and guide Surfing NZ’s affiliated members and the wider surfing community behind common goals of making surfing accessible, fun for all and creating great opportunities and pathways for our young talent to succeed on the world stage.

He is a graduate of the University of Otago – BCom (Marketing), DipGrad (Finance) and a chartered member of the New Zealand Institute of Directors (CMInstD).

Mobile – 021 913157
Email –

Ben Kennings – Events and Communications
Ben Kennings has been with Surfing New Zealand since 2003 managing events and communications.  Having surfed since the age of five and competed regularly up until this day, Ben has a huge love for the sport and continues to seek better opportunities for the surfing community and athletes.  Ben was a voluntary member of the SNZ Board as the athletes representative from 2000 – 2003 before being employed full time.  Ben attended Waikato University where he gained a degree in Science and also previously worked in the resource and environmental planning sector.

Mobile: 0212278732

Lee Ryan – Sport Development Manager
Lee immigrated to New Zealand from the U.K. in 2006, where he worked for the British Surfing Association as an Instructor Trainer/Assessor.  A former competitive surfer on both short and longboards, Lee competed as a full-time professional on the ASP (WSL) World Longboard Tour from 1995 to 2006 as well as having nine British National Titles to his name.  Lee is a well-respected WSL and ISA judge and is head judge for the NZ Longboard Tour.  Lee delivers the International Surfing Association (ISA) Judging and Coaching Programs and manages the SNZ Approved Surf and SUP Schools. Lee is also the National Convener of Selectors for New Zealand representative teams.  Lee manages the award-winning Wave Warriors Junior Surfing Programme.

Mobile: 021 116 0160

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